💰 Revenue Estimator for MSPs & Integrators
How Much Recurring Revenue Are You
Leaving on the Table?
Every AV system you've already installed is a potential monitoring contract you're not collecting. Enter your numbers and see exactly what your monitoring service business could be worth — and how fast you could build it.
$0Potential MRR
$0Annual recurring
0Rooms billable
1
Your Business2
Current Operations3
Your RevenueTell us about your client base
We use your existing footprint to calculate your monitoring revenue potential. This is built on actual numbers from MSPs and integrators already running monitoring services.
What best describes your business?
🔧
AV Integrator
Install & commission AV systems
🖥️
Managed Service Provider
Provide ongoing IT/AV services
🔀
Both (Integration + MSP)
Install and manage ongoing
💼
AV Consultant / Reseller
Advise and resell solutions
Active AV clients you currently support
12
Include all clients where you've installed or manage AV equipment
Average AV rooms per client
8
Meeting rooms, boardrooms, training rooms, lecture theatres, etc.
Average sites (locations) per client
2
If most clients are single-site, use 1. If multi-campus or national, use higher
Billable rooms:
96
rooms across your client base — each one is a monitoring revenue opportunity
How does your service model work today?
Be honest — these inputs determine how much you're currently leaving on the table versus what a monitoring service would add on top.
Your current primary revenue model
🔨
Break-fix / Reactive
Clients call when things break
📋
Service contracts
Annual maintenance agreements
🔁
Managed services
Proactive, monthly retainer
📊
Mixed model
Combination of the above
On-site dispatch visits per client per month (avg)
1.5
Include all reactive callouts, not just planned visits
Your average cost per dispatch (labour + travel)
$380
Industry average: $300–$600 including travel time, parking, and technician rate
What would you charge clients for monitoring? (per room/month)
💲
$10/room/month
Entry level — easy to sell
💰
$15/room/month
Mid-market — typical MSP rate
🏆
$25/room/month
Premium — enterprise clients
⭐
$35+/room/month
Full managed AV service
Platform cost starts from $10/room/month — your charge rate determines your margin
Your Estimated Recurring Revenue Potential
$0/mo
From monitoring contracts on your existing client base
$0 per year recurring
0
Total billable rooms
0%
Est. gross margin
$0
Monthly truck rolls saved
$0
Est. platform cost/mo
$0
Net profit from monitoring
0 mo
Break-even from first client
Revenue Growth Timeline — Rolling On Clients Over 12 Months
❌ Break-fix today
Revenue only when something breaks
Invisible to clients after handover
$0/mo in dispatch costs
No proof of value at renewal
Competing on project price
✓ With monitoring contracts
$0/mo guaranteed recurring
Your brand visible daily in client's portal
$0/mo in dispatch costs recovered
Monthly uptime reports prove value at renewal
Clients less likely to switch — you're embedded
📐 How we calculated this
▾Total billable rooms—
Your monitoring charge rate—
Gross monitoring revenue (MRR)—
Platform cost (est.)—
Net MRR from monitoring—
Monthly dispatch reduction (45%)—
Total monthly impact—
📩 Get your full revenue blueprint
We'll send you a complete PDF with your numbers, a client pitch template, and a step-by-step guide for launching your monitoring service in 30 days.
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